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Top 5 Tip For Email Deliverability and Getting Users to Take Action

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Top 5 Tip For Email Deliverability and Getting Users to Take Action

  1. Engaging Subject Lines: Include time sensitive details or special offers.
  2. Avoid Spam Triggers: Avoid words and phrases like “Free” and “Act Now!” to keep your email from going into spam folders.
  3. Call To Action: Include the most important information in your email at the top of the creative, this way your user does not have to scroll in order to get the most important information.
  4. Add GIFs or Videos: Adding GIFs or Videos is an easy way to peak your users’ interest and helps draw attention to your email.
  5. Design for a Multi-User Experience: Emails are opened by users on many different devices and email providers, so when building your emails, make sure you are building it for readability across all devices and programs.
For more tips on deliverability and getting users to take action, Learn more.


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